google

Google’s 1st Aug. 2018 core algorithm update: Who did it impact, and how much?

Google did a massive algorithm update impacting the search results and affecting many webmasters, site owners and SEOs on August 1 2018.  It seems to have had a larger impact in the health and medical space, also on YMYL types of sites. The…
spambg

Spam & Scam email

email is both an excellent communication tool and also a way that companies can inform you about their latest products and services. However, email is frequently used to deliver unwanted material which is at best, annoying and at worst, malicious…
whatsapp

WhatsApp £100 Sainsbury's scam

WhatsApp users in the UK are being warned to delete scam messages masquerading as voucher deals that could be worth up to £100.The scam comes in the form of a WhatsApp message from one of the victim's contacts that encourages them to…
domain-age

Factor #1 The Age of the domain name and the affect on ranking

Matt Cutts, Google spokesman for SEO, argues the age of your domain name is a factor Google takes into account when ranking your website. However, domain age is not really that important. Google’s algorithm observes how old your domain is…
fake-reviews

Fake reviews that trick web shoppers illegal

I wasn’t surprised recently to read an article in the Daily Telegraph about the many fake reviews that appear everywhere purporting to support the credibility of many different products and companies. The Telegraph was highlighting an investigation…
simplicity-in-design

Simplicity in Design

One of my favourite places for inspiration on the internet is www.tedtalks.com. For many reasons, the design of their website is impeccable, the speakers they get are fascinating and the community of bloggers they have is enticing.Moreover…
importanceo-of-Social-Media
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The importance of Social Media

Traditional advertising does not to have the same effect as it once did. Buying TV time and advertising in the yellow pages does not quite fill the space it once used too. The consumers can get around the traditional techniques of advertising.…
client-acquisition-not-follower-acquisition
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Client acquisition not follower acquisition

My clients often ask me to help them acquire a large following of people for their social media marketing campaign. I want to use this blog post to explain why this concept does not work to acquire clients as well as people think it will.Having…